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Who We Are

We are creative problem solvers, artists, people, friends. We specialize in thoughtful, strategic and compeling graphic design. Since opening our doors in 1981, we have gained extensive experience in corporate identity, packaging, promotional literature, interactive media and environmental graphics. Beyond our expertise, our goal is simply to develop long-term, productive relationships with our clients—relationships that are cemented in quality, service and creativity.

All of our 14 designers have a fine arts and/or graphics backgrounds. Three of whom are full-time Web developers, and four are classically trained illustrators. Our designers have broad ranges of experience and all have uniquely different styles. With the combination of art and technology, our clients receive the best of both worlds–incredible design with compelling technological features.

McDill also has an attentive account service staff that is thorough and efficient. They ensure all projects flow smoothly through each stage of the creative development process.

Our Process

Color, image and typography are our palette. The impact of those elements on a specific audience is a designer's real task and the essence of creativity. But true process begins with understanding the client and the goals of the project. Information gathering, analysis and implementation are the most important dimension of our firm's work. Our skill is translating ideas into design.

Services

  • Corporate identity and trademark graphics
  • Consumer packaging design, development and engineering
  • Web site and interactive media design and development, including Flash applications and content management system development
  • Promotional literature including advertising, sell sheets, brochures, direct mail, and point-of-purchase materials
  • Original illustration
  • Photo-realistic renderings of interiors, package and product, and photo-line conversions
  • 3-D packaging comps and prototypes for proofing research and testing purposes
  • Large format environmental graphics design and in-house production
  • PowerPoint design and development
  • E-marketing design and development
  • Copywriting and editing
  • Digital asset management
  • Photography

Expertise

  • Develop solutions to complex marketing problems
  • Administer effective project management
  • Understand brand standards and corporate guidelines
  • Provide unique design perspective in both conceptual and completion project phases
  • Implement design for print
  • Deliver expert electronic print production
  • Coordinate electronic file delivery with client in-house IT departments or third party vendors
  • Complete all work on time and within budget by developing efficient work plans
  • Provide ongoing art direction and support to client’s internal resources

Awards

  • American Corporate Identity, National Competition Winner - 2005, 2006, 2007, 2008
  • APEX Awards for Publication Excellence, Award of Excellence - 2005
  • Business Marketing Association, Bell Award - 2006
  • Business Marketing Association, Excellence Award - 2005, 2008
  • Johnson Controls, Achievement in Art Direction Award - 2007
  • Milwaukee Business Journal, Outstanding Retention Award - 2003
  • Milwaukee Business Journal, Top Workplace Award - 2008
  • MillerCoors, Partners in Excellence Award - 2001

Contact Us

Need to find us?
There are many ways to get in touch with us, come on down and knock on the door, write, call, fax or just email.

Lost?
We’re just a half of block south of Wisconsin Avenue on Water Street. We’re on the second floor, above Edgar’s Calypso.

Parking is available in the Chase parking structure, one block south of McDill on Water Street. If you park in the Chase parking structure please let us know and we will be happy to validate it.